Small Business Saturday Shines Spotlight on Local Shops in Charlotte and Sarasota Counties
Small Business Saturday returns this weekend, and local business leaders in Charlotte and Sarasota counties are urging residents to make shopping small part of their holiday plans.
Falling between Black Friday and Cyber Monday, the nationwide campaign encourages shoppers to support the mom-and-pop shops, independent restaurants, local artisans, and service providers that keep their communities running. For many small business owners across Southwest Florida, the day can deliver one of the most important revenue boosts of the entire year.
In Charlotte County, stores across Punta Gorda, Port Charlotte, Englewood, and surrounding communities are gearing up for increased foot traffic. Chambers of Commerce and business groups have been reminding residents that every purchase — whether it’s a gift, a meal, or a home service — helps strengthen the local economy and keeps dollars circulating close to home.
Across Sarasota County, neighborhoods such as downtown Venice, downtown Sarasota, Gulf Gate, and St. Armands Circle are expecting a strong turnout as shoppers look for unique gifts and holiday deals. Many small retailers are extending hours, offering family-friendly events, and promoting seasonal specials to attract visitors.
Local business advocates say Small Business Saturday holds particular importance for Southwest Florida, where independent businesses help define the character of each community. From waterfront boutiques and vintage shops to long-standing restaurants and holiday markets, small businesses play a key role in rebuilding, recovering, and preserving the local culture that residents value.
Shoppers are encouraged to explore their favorite local stores, try new businesses they’ve never visited, and share recommendations on social media to help spotlight hidden gems throughout the region.
For Charlotte and Sarasota counties, Small Business Saturday is more than a shopping day — it’s a reminder that supporting local businesses supports local families, local jobs, and the long-term stability of the community.